10th Digital Dealer Conference

PGC Digital Marketing will be participating in the 10th Digital Dealer Conference and Exposition that will be held in 2011 in Florida.  Last year, the PCG staff had to drive from New Jersey to Florida because of the blizzard that shut down Newark Airport and most of the East Coast.  To get a feel for the 30+ hour trip, go to YouTube and search for PCG Road Trip.

Each year PCG Digital Marketing invests in the Digital Dealer Conference because it is an excellent source for education and networking.  The exhibitor hall is a unique setting to see, feel, and test new technology that is being offered by the best companies that serve car dealers.   If you have not attended a Digital Dealer Conference in the past, you can get a better feel for the speakers and seminars this event attracts by visiting:  www.digitaldealerconference.com

Dealers Need To Invest in Education

PCG Digital Marketing strongly encourages dealers to make a line item budget investment for digital marketing education. That budget should include sending employees to the 10th Digital Dealer Conference and Exposition in Florida. Every quarter new technology and marketing strategies are being created. Keep up with the latest opportunities for car dealers you need to attend. It is vital that at least one member of the organization attend the three top three conferences of the year.

Digital Dealer conferences will ensure that you stay tuned with the latest success stories from your peers. That fact alone is reason why car dealers should ensure that they are sending key employees to these conferences. The data and collaboration from the events will present a return on investment over 10x in the next year.