Wholesale Novelty Toys SEO Project
Bonita Marie Expands Wholesale Novelty Toy Catalog
Our
work at Bonita Marie has just started but after a few months of
work, the changes we have made to their website are showing.
The goal of the Organic Search Marketing campaign was to have their website show in search results for the products they have in their catalog.
Before the OSM project started, their website was only being displayed for searches that contained their company name.
Today, their website appears on Google and Yahoo Page One for many of the products they sell as well as the markets that they service.
One of the reasons that this project was successful was because their staff was committed to working with our team.
Press releases and creative materials was provided on a regular basis where helped to accelerate our Internet Marketing goals.
Search Marketing Update
Bonita Marie's website or our press releases are now on Google Page one for dozens of key industry terms including those shown below:
- hannah montana wholesale
- wholesale dora merchandise
- redemption center prizes
- licensed novelty toys
- crane machine kit
- crane machine supplies
- wholesale high school musical
- toy prize crane
- stacker wholesale prizes
- lighthouse wholesale prizes
- wholesale hannah montana
- wholesale hello kitty prizes
- wholesale spongebob squarepants
The project continues as we help Bonita Marie capitalize on their investment and experience with wholesale novelty toys. Stay tuned.
Project Summary
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Company Information
Bonita Marie is a wholesale provider of novelty toys for various industries including amusement parks, cruise ships and prize redemption centers. Their catalog of novelty toys is one of the largest in the nation.
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Initial Website Analysis
- One of the very best content management systems that I have seen that functions as an ecommerce site is at www.bonitamarie-intl.com . This new client has asked us to update their web pages for the best practices in search engine optimization. We were very pleased to see that the ecommerce platform that they chose was fully compliant with updating all pages with unique META tags.
- The lesson here is simple. If you are going to use a content
management system (CMS) for your corporate website, make sure
you have full page level control of the META tags and titles. If
not, your site will never rank very well. Buyer beware!
Scope of Work
Once we updated the website HTML code with proper META tags we started to focus on web page content, link building and press releases.
The site is still a work in progress, as their staff follows our recommendation for search engine optimization but our initial changes have made a big change in their search engine rankings.
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Summary
Ecommerce websites and websites using CMS platforms can compete for high Internet rankings if you have a good platform.
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Keep coming back to see our work on the CMS SEO project for Bonita Marie International.
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