Search Marketing Resources
Learning More About Your Website
We are providing downloads of software tools, whitepapers, tips, techniques and additional resources so that our visitors can educate themselves in the area of search engine marketing. We believe that an informed client will best understand the quality of services we provide and the approach that we take.
The more you know about the current state of your website the more effectively you can create a plan to fix its deficiencies.
Branding & Marketing Resources
One of our clients is Brandspa, a New Jersey Branding and Marketing Firm, located in Montclair. Allan Gorman, CEO is an expert in the field of brand building and brand revitalization. He work has been published in professional journals, magazines and also in books that he has authored.
Allan Gorman's full portfolio of work can be viewed on his website however, Allan has agreed to allow us to post a few of his branding and marketing whitepapers that apply to online marketing and brand awareness.
Here is our latest whitepaper to share with our clients:
For additional information, please contact us directly at: 732-842-4720.
Free Software Tools
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Xenu Broken Link Checker
Must have for all SEO students
Xenu is a free software tools that performs three basic functions. It checks for broken links, checks for redirected URL's and also creates a great sitemap of clean files. This is a must have for anyone who wants to check the health of their website.
Software needs to be downloaded and installed on your computer. This is not a web based application.
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Check Your HTML Code
Clean websites are a must!
As web programming standards evolve, having a compliant website means that you have a good chance the site will render properly on all types of browsers. There is also some talk that error free sites are rewarded with more pages indexed in Google and Yahoo. So, do you know if your home page is error free?
Check your site in seconds, with this free on-line tool. Just type in your website name and you will have your answer.
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Wayback Machine - Historical Snaps
Wondering what was on that domain you just bought?
The Wayback Machine is a great tool to use when you are considering purchasing an existing domain. If the site was used for "black listed" business, you may want to think twice about building a site on the domain. The site will show you homepage snapshots of any domain back a number of years.
Dominating Shiraz
Learn how we helped an Australian Winery sell a portion of their wine direct with amazing results. This is a great case study to see the power of microsites in action in a very competitive field.