This automotive marketing event not only offers classes for dealers just embarking on their digital journey, but also enough meat for seasoned professionals who want to increase their market share with new ideas. This conference is an annual event and caters to car dealers seeking hands-on training, mentoring, coaching, and assistance with creating the structure, process, and innovative marketing plans.

The Boot Camp Experience includes keynote speakers, roundtable discussions, workshops, labs, and technology showcases. The programs are lead by industry leaders, subject matter experts, and leading dealership employees.

What Dealers Are Saying

“I just discovered that there is so much needed in dealer education that honestly I could probably attend these events every three months and pick up three or four crucial ideas to keep our dealership ahead.” – Sonja Griesbach, Internet Sales Manager of Woody’s Automotive Group

“Would I recommend this to others? Absolutely not because I don’t want my competition to be here learning this stuff.” – Mitch Gallant, Internet Department Manager, Capital Ford Lincoln

“The nice thing about this workshop is they map it out for you, individually and all of the courses that you take. This is what the finished product looks like, this is where you’re at now, this is how you start, and they map it out how to get there.” – Ken Arthofer, Berlin City Auto Group

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